Super Bowl Commercial Competition

Jan 29, 2014

  The Super Bowl is this Sunday, and there is almost as much pre-game hype about what will take place off the field, the commercials.  This year companies will spend $4 million for a 30 seconds of air time. Kelly Tassos, associate director of Advertising for the Cincinnati Business Courier, Game Day Communication CEO Jackie Reau, and Richard Groot, president of branding and design company Traction, discuss past winners and losers in the Super Bowl commercial competition, and take a look at this year’s ads.