Iconic department stores like Macy’s are reportedly trying to find new and creative ways of competing in the digital, e-commerce age.
To better understand the ever-changing retail landscape, Cincinnati Edition speaks with Poonam Goyal, a senior U.S. retail industry analyst with Bloomberg. We take a look at the challenges facing big mall stores. Will they be able to use their existing real estate space in a digital age to attract new consumers? We had invited Macy's to participate in today's conversation, but the company delined. A Macy's spokesperson said that they will be providing a retail update during their Investor Day on Wednesday, February 5th.
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